Blue Zone Health

Blue Zone Health – Campaign Overview

Blue Zone Health is a campaign designed for slightly older demographics that want to hear about the benefits of healthy living in relationship to longevity. This campaign also builds credibility for Adventist churches that want to reach their community with a health message–helping to develop a bridge between the church and health. Blue Zone Health is designed for…

Communities focused on healthy living
Communities with an average age over 50
IS NOT DESIGNED for younger, family, or millennial communities

Event Resources

Event Mailers

Direct Mail is the backbone of reaching new people in your community. The Blue zone card is designed to go out as a Jumbo card into your community. This form factor has been proven to be cost-effective at reaching audiences under 20,000 households.

As with every SermonView mailing we always provide:

Demographic Analysis & List Management

Understanding who and where you are sending a mailer is an important part of response. The DMA (Direct Marketing Association) says that list management affects your response rates by as much as 50%. We use multiple types of profiles based on income, age, ethnicity, traffic patterns, and more to determine the best responding areas near your church.

Strong Call-to-Action

In order to increase the effectiveness of a mailing, you need to be confident in the action you want from the reader. SermonView has developed a powerful and extensible website and phone registration system that solves the problem. Now every respondent can view more information, and/or call to learn more. To learn more visit here.

Relevant Copywriting

In order to reach non-Adventists you need to understand the way non-Adventists think. Although SermonView is Adventist-owned, our team is made up of multiple faith backgrounds. This diversity helps us to build a bridge between the church and the people of your community. This has resulted in higher attendance at events across the country.